Live video is a fantastic way to connect with your audience and share valuable content. There are a number of platforms available for you to use for live video but a fantastic one to use is Facebook Live. The truth is, many people have Facebook open all day, every day. The captive audience on that platform is huge and you will be able to, most of the time, amass an audience for your live video without much effort.
If you haven’t forayed into the land of Facebook Live because it felt overwhelming, I’m going to share with you the steps to get started.
Step #1 – Install the Facebook App on Your Mobile Device
The first thing you’ll need to do is ensure that the Facebook app is installed on your mobile device. Then, follow the steps below (with screenshots!) to start your first broadcast.
Step #2 – Navigate to Your Facebook Page
On the right-hand side of the Facebook app, you’ll see a little sandwich style menu called “More.” Click that and you’ll be presented with the menu you see below. Choose the Facebook page you wish to broadcast from.
Step #3 – Choosing to Publish the Live Video
Once you land on your chosen page, click the “Publish” button. You’ll then be presented with a few options from which to choose from.
Click “Live Video” to start the dialogue to set up your live feed to your Facebook page.
Step #4 – Name Your Feed & Go Live
The final step is to give your feed a title and then click the blue “Go Live” button. You can change the view of your feed by clicking the icon with the double arrows. Right now, in my screenshot, my camera is facing away from me and out to whatever is in front of my phone. If I clicked the icon to reverse it, you’d see my face selfie-style.
Facebook Live video streaming is a great way to connect with your audience and open yourself up for Q&A, tell a story with some interaction or simply involve your audience in whatever it is you are doing. Give it a go and if you have any questions, hit me up on any of my social feeds. Links are in the top bar above or you can just search for @erinblaskie on most platforms.